R&D DEPARTMENT – BLACKSTONE

 

PRODUCT

POSITIONING

We conduct strategic brand positioning research to create distinctive differentiators, competitive advantages, and a lasting impression in the minds of our target audience, thereby helping investors ensure optimal business performance from their projects.

Market Segment Selection

Target Customer/Target Audience Profiling

Lifestyle Development

Brand Statement Creation

Brand Name Creation

Tone & Mood Research

SWOT Analysis of the Project

Product concept consulting

Based on market research and positioning strategies, every project must develop a concept that aligns with a specific style and design inspiration to create distinctive architectural highlights and overall design identity.

Architectural Inspiration/Style Consulting

Landscape Zoning Consulting

Internal Amenities Consulting

Service Development Consulting

Business Development & Sales

Management Consulting Services

Consulting content

Nowadays, the market economy in general, and the real estate sector in particular, are becoming increasingly competitive. Real estate businesses that want to maintain a strong position during this period need to develop proper business development strategies and have clear and specific sales management methods.
Developing Business Strategies and Sales Management
An effective strategy helps businesses proactively adapt to market fluctuations while ensuring stable operations and growth in the right direction. This allows companies to achieve their goal of strengthening their market position.
This, in turn, helps companies work towards strengthening their position in the market.

Understanding the challenges faced by real estate businesses, BLACKSTONE, with its team of leading experts in the real estate sector, provides strategic consulting for business development tailored to your company.

  • Consulting, Developing, and Implementing Overall Business Strategies & Sales Segmentation
  • Organizing and managing large-scale distribution activities with major distribution units in the market.
  • Consulting, developing price lists & sales policies.
  • Consulting, developing contract templates and documentation for use in sales activities.
  • Building & training the sales force – Distribution agency network.
  • Developing & managing the sales process.
  • Creating regulations for monitoring and managing the quality of sales services.

Consulting

Process

Market & Competitor Analysis
  • Gaining insights into the business environment through market analysis
  • Analyzing historical data and forecasting future trends regarding market size, industry structure, competition, and customer information, etc.
Analyze the Current Status of the Project/Business
  • Identify strengths and competitive advantages through internal analysis
  • Organize and structure issues
  • Clarify priorities by identifying KSFs (Key Success Factors)
Develop Specialized Strategies
  • Integrate management vision and business strategy by phases
  • Establish key performance indicators (KPIs)
  • Plan the allocation of management resources
Support Businesses in Strategy Implementation
  • Ensure execution within the PDCA cycle
  • Enhance the enterprise value chain function
  • Strengthen the organizational structure and human resources